About The Fridge

The Fridge is the official newsletter of The Media Kitchen. The Fridge is a compilation of the ideas, insights, and independent thinking you have come to expect from us at TMK.

Why The Fridge, you ask? Because that is where everything important goes. Cut out an interesting article? Post it on the fridge. Save the date? Post it on the fridge. Great picture? Post it on the fridge. Got an A+ in English? Post it on the fridge. So, it’s only natural that when The Media Kitchen has news to share, we “post it on The Fridge.”

Friday, July 30, 2010

I’m Never Going to a Bank Again by Craig Stein

In the time it took me to go down in the elevator, I deposited two checks into my Chase bank account today with my iPhone and their mobile banking app. Basically all I had to do was take a quick picture of the front and back of each check with my phone’s camera and then voila, my lovely KBS+P expense checks were, well, money in the bank.

If the ATM wasn’t the death of the bank teller, this type of technology very well may be. It’s amazing how technologies are revolutionizing functions we thought would never change, like waiting on line forever for an ATM or a teller.

Now if only if my iPhone could spit some cash out for me, that’d be awesome. Then again, I’m sure I’ll just be able to swipe it soon to pay for everything anyway.

Friday, July 23, 2010

The Media Kitchen University - History of Social Media

Below is a link to "The History of Social Media" by Andre Woolery, part of The Media Kitchen University.

http://bit.ly/b6cS54

Enjoy!

Tuesday, July 20, 2010

American Idol Auditions at Mohegan Sun - Monday 7/26 by Craig Stein


Are you just biding your time with this whole advertising thing as you wait for your big break? Do you dream of following in the footsteps of great stars like Kelly Clarkson, Daughtry, Carrie Underwood, and that guy who won last year? Well Monday 7/26 could be your lucky day!

Agency client, Mohegan Sun, will be hosting American Idol auditions on property this coming Monday in an event we are calling “Connecticut Idol.” The Media Kitchen developed this event with Mohegan Sun and FOX, and we are thrilled to share this good news and opportunity with you.

Full details here: http://bit.ly/9rxR7x

So take that personal day on Monday, brush up on your “I believe I can fly,” and maybe we’ll see you in Hollywood this winter.

Happy singing!